Moving on…

February 17th, 2010

In response to our competitor’s willingness to stop the blog war, we want to reiterate that as a company we do not like to indulge in blog wars or any unwarranted mudslinging. We were just provoked by RBS’s constant focus in attacking our product and company without full understanding of what we are. We apologize if we hurt anyone personally in this avoidable blog war.

As a company we are down to earth to the point that we even feel uncomfortable beating our own drums leave alone indulge in mudslinging or attacking a competition with creating FUD about them. We feel that the best judge of a product/solution or a business itself is the customer in a competitive marketplace. And we will simply continue to relentlessly focus on proving ourselves by delivering a world class product accompanied by a world class service.

The above post was written by Sathish Subramaniam, Director of Engineering, Vembu Technologies. Vembu Technologies is a backup software vendor whose product, StoreGrid, powers the online backup services of a large number of service providers across the globe. Besides remote backup, StoreGrid is also used for on premise backups of workstations and servers at various companies & universities.

Vembu Home is the only FREE consumer backup solution for free local backups and optional Amazon Cloud backups. Get your FREE COPY now.

On Paternity Claims and Sundry Other Rants…

February 13th, 2010

I ran into an especially long-winded post in a competitor’s blog – it is very confused even by the standards of someone who claims paternity for the ‘online backup industry’.   Initially, I thought it was just the phrase ‘online-backup’, but later it transpired that it was the whole industry for which parentage was being claimed.   Much the same thing happened with me when one day in 1993, I asked my friend near the refrigerator, ‘(We) Got Milk?’ and thereby INVENTED the phrase ‘Got Milk?’.  AND pasteurization.  AND the whole dairy industry.  Giggle.

I wouldn’t have written this post hadn’t it been certified as ‘good entertainment’ and a ‘GREAT sport!’ by the CEO of Remote-Backup.

Firstly, I thank Rob for his admission about the goof-ups he has made in his claims on our product in his website (yes – you read it right. Stuff written about STOREGRID on RBS website; I too didn’t believe it when I heard! Note: this is not their forum I am talking about here).  But surely sir, it beats me why there should be pages and pages of RBS’s ill-conceived notions and baseless opinions on Vembu StoreGrid on your website.

Admitting two of the baseless comments that are hosted on your site is commendable, but it still leaves a lot to be desired.

Wait, the post gets better.  He goes on to claim that he studied Buddhist and Hindu philosophy (!).  Too bad I don’t know what these are, because it could have prepared me for what came on next.  What then followed was an absolutely hilarious exposition of his philosophy using an analogy of climbing mountains, snow, gravity and few other sundries.   But I was left truly impressed with the vivid analogy actually.  Honest.

(Note to self:  Re-read the analogy for tips when packing for next trekking trip).

Somewhere in the depths of these mysterious oriental philosophies that Rob has mastered, perhaps lie the reasons for keeping a closed forum for RBS partners.  I am not going to unearth any meaning out of the following quote – except maybe note that it sounds suspiciously like a convenient excuse for keeping adverse partner comments ‘private and privileged’ or maybe that the forum is way too dull to be admitted publicly.

“Vembu’s forum is used for technical support, including support of evaluation customers and those who are not Service Providers. Mine is not. Vembu relies on help from their few service providers to offer support. I do not. My forum is specifically intended for my own Service Providers to swap ideas and resources about marketing, business practices, pricing, and yes, some technical issues. But it is not used for technical support, and the conversations therein are private and privileged among RBS Service Providers only, and not the general public. Therefore, my Service Provider’s Forum should be private. “

One can only conclude that all the aforesaid philosophies in the repertoire of the esteemed author didn’t include any injunctions on ‘Free Speech’.   So much for claims of being the only American firm in an imagined competitive array – or perhaps there is an exception for those with paternity claims on the whole thing lock, stock and barrel.

It’s not geography, but the spirit with which one works that matters.

On the contrary, the Vembu StoreGrid forum is home to lively discussions on all topics listed above and not just technical issues (and since the forum is open, one can actually verify this!).  But yes, we haven’t had a thread on philosophy yet though. Nor one on trekking uphill in the snow…

As for our technical support, the Vembu technical support team works 24×7 for both our partners and prospective (evaluating) partners.   Our technical support includes  support through email, phone, instant messenger and remote sessions.  We have never informed our evaluating service provider partners that technical support is only through forums.  StoreGrid users will vouch for the fact that on occasion, even premium support options like telephone/remote sessions have been offered to partners and evaluating partners alike for their convenience.

I was especially struck by this gem of reasoning and the judgment passed on our technical support.

“Vembu relies on help from their few service providers to offer support.”

Merely the fact that there are technical posts in our forum doesn’t mean that we rely on partners to resolve technical queries.  What matters is that most of our partners think otherwise.  We in fact enjoy the healthy debate and learning opportunities created by these forum threads.  I pray that similar galloping sallies of mental reasoning such as the above haven’t creeped into to the inner workings of the RBS software.

“My customers like it that way, and actually pay to have access to it (the forum).”

Tee Hee.  Here’s where I started seriously thinking if he had been just pulling the readers’ legs all along.

What prompted me to write this post after a good deal of deliberation is this fact – I have reason to believe somebody from RBS personally plagued our technical support and partner relations teams today.  For one, our technical support faced an unusual query on our internal processes on a support ticket coming from one rob@remote-XXXXXX.com.  Next, one of my colleagues in the partner relations team received a call with inquisitive queries on our internal process from someone who towards the end of the call claimed to be the ‘President of Remote-Backup Systems’.   I fail to see how this qualifies as ‘great entertainment’ or even a good sport.

P.S. We value legal copyrights and have used only paid images in all of our marketing collateral including our blogs.   Another example of jumping the gun in concluding something adverse on Vembu.

P.S.2 Let us focus on the product and servicing our partners and let the market decide who deserves to be in business.

The above post was written by Gokul Sriram of Vembu Technologies. Vembu Technologies is a backup software vendor whose product, StoreGrid, powers the online backup services of a large number of service providers across the globe. Besides remote backup, StoreGrid is also used for on premise backups of workstations and servers at various companies & universities.

Vembu Home is the only FREE consumer backup solution for free local backups and optional Amazon Cloud backups. Get your FREE COPY now.

Should we respond to a competitor’s FUD tactics?

February 12th, 2010

Day Dreamer“Success is not measured by what you accomplish, but by the opposition you have encountered, and the courage with which you have maintained the struggle against overwhelming odds”.
- Orison Swett Marden

The above quote would be a perfect fit for what we have been encountering here at Vembu .

We feel lonely at the top, especially when we are successful and our competitors take shots at us whenever they can. Some of them write blogs and articles about stuffs they SIMPLY don’t understand and some have their daily bread and butter watching our forums and press releases.  I am not writing this blog to RANT about other competitors, but to clear some misconceptions that others are retching on us.

Here’s some “straight talk” from one of our competitors which we think is rather ‘gasconade gibberish’.

“…The three companies who compete with RBS are all foreign-owned. Only one of them has an office in the US. The other two are in India and China. They are not open during US business hours, and they barely speak English…”

This is Childish! Manipulating support time based on the geographic location of a company is some Geezerhood talk and I am not sure how our competitor came up with the assumption that we are not open during US business hours. I think it’s time for them to wake up and update their records. Our Partners witness ‘TRUE 24 x 7 support’ from us and we also offer premium support options for Partners who ask for it. We understand the importance of support to our Service Provider partners and that is one of the top priorities for everyone here are Vembu.  We strongly believe in innovation and our understanding of the market & customer needs make our product a better one.

Some of our competitors have their forums closed and here’s the reason for it in their own words…

““…We found that we lost too many potentially successful service providers when that forum was open to people who were not yet Service Providers and didn’t understand our method… So, that’s why the forum is closed to the public. Two of our three competitors have open forums for doing tech support. We think that’s a really bad idea. For one thing, that allows me to monitor all of them, so I know what features they’re planning, and what people are complaining about, so I can better compete with them….”

This is a classic example on what kind of a service a Service Provider can expect from them.  We run a forum too , but leave it ‘open’.  If you’re confident about your product and your customer service and not scared of competition, having an open forum is the  best way to demonstrate that confidence.

Here is what our CEO, Sekar Vembu, has to say about running an open forum:

“We know we are not perfect and  we have a long way to go. The only way to improve is to have an open and free discussion on everything about our business. We do not mind  if our competitors learn from us. If they become better in the process  that will motivate us to try harder and become even better. It is our business culture that we do not want any partner or customer of ours to choose us without a thorough evaluation of our product, our support and everything we have to offer as a business. And one way to facilitate such an evaluation is to have them freely read our forum – the bouquets and brickbats we get – and decide for themselves whether we truly deserve their business.”

Though we have zillions of points to add to our defense, at the end of the day, it’s the action that speaks louder than words. Simply evaluate StoreGrid by downloading our full featured 30 day free trial and side by side evaluate some our competitors’ products too – you will feel the difference yourself (Guaranteed!).

To add a final touch, we enjoy a small poem found on the internet.

“There once was an old man of Esser,
Whose knowledge grew lesser and lesser
It at last grew so small
He knew nothing at all,
And now he’s a college professor.”

The above post was written by Lenin Srinivasan of Vembu Technologies. Vembu Technologies is a backup software vendor whose product, StoreGrid, powers the online backup services of a large number of service providers across the globe. Besides remote backup, StoreGrid is also used for on premise backups of workstations and servers at various companies & universities.

Vembu Home is the only FREE consumer backup solution for free local backups and optional Amazon Cloud backups. Get your FREE COPY now.

Microsoft picks Vembu for its new ‘BizSpark One’ global initiative

February 10th, 2010

Microsoft BizSpark One Picks VembuWe’re super excited as Microsoft rolled out their ‘BizSpark One’ Program and picked Vembu Technologies as one of 45 start-up firms from around 10 countries worldwide and Vembu is the first and only firm from India to be selected for this Program. BizSpark One companies are selected based on their potential to succeed in marketplace and shape the industry’s future with innovative software solutions and their commitment to develop and deploy these solutions.

BizSpark one is the latest expansion of Microsoft’s BizSpark Program and designed to accelerate the growth of selected high potential startups through focused relationship with Microsoft.  As a Microsoft BizSpark One member, Vembu can achieve global visibility and tap into vibrant ecosystem of Network Partners and Support.

The quote from our CEO sums up the way the Microsoft BizSpark program has helped our business and also how excited we are about being part of the elite league of companies selected for the BizSpark One initiative.

We enrolled in BizSpark exactly a year ago, and it has helped us in the crucial time of our business by giving free access to tools and applications. And now an extension of the program has provided us an even greater window of opportunity – we are super excited to be among the first startups selected for BizSpark One!” – Sekar Vembu, Founder & CEO

Most of StoreGrid Partners’ business solutions are based on Microsoft products and platforms and we look forward to continually build on this alliance and make StoreGrid a world class backup software solution for Microsoft’s upcoming enterprise and SMB products.

We are working on releasing Vembu StoreGrid v 3.1 shortly and with this release, our Partners can effectively backup MS Exchange Server 2007, MS SQL Server 2008, Windows Server 2008 R2 and MS SharePoint  2007 for their customers. We are also providing support for Bare Metal restore of Windows Server 2008, Windows 7 and Windows Vista Business Edition & above. Upcoming features in StoreGrid include support for MS SharePoint 2010, MS Exchange Server 2010 and Brick Level restore of Microsoft Exchange Servers.

The above post was written by Lenin Srinivasan of Vembu Technologies. Vembu Technologies is a backup software vendor whose product, StoreGrid, powers the online backup services of a large number of service providers across the globe. Besides remote backup, StoreGrid is also used for on premise backups of workstations and servers at various companies & universities.

Vembu Home is the only FREE consumer backup solution for free local backups and optional Amazon Cloud backups. Get your FREE COPY now.

The Cloud: Substance wins over Form

February 3rd, 2010

The Cloud has garnered quite a bit of media storm since its advent with big names like Amazon, Google, Microsoft and Sun throwing in their hats in the ring.   Not to mention the controversy kicked up by McKinsey’s uncharitable comments on the Cloud.

We have always believed that the Cloud would be a valuable addition to an MSP’s arsenal – and we went about supporting Amazon Cloud services precisely because of that.  This enabled our partners to either operate their entire backup service out of Amazon’s EC2/S3 services or simply leverage S3 storage service for the offsite replication.  And we are sure glad we were able to see the business value this brought to MSPs early on and be among the first to adopt this crucial step in the backup/storage industry.

The concepts of substance and form always been closely examined since historical times.    Steve DuPlessie (of ESG fame) gave a unique twist to this age-old ‘form vs. substance’ conundrum with this incisive post on the Cloud here -

Surely, the Cloud is a very convenient ‘construct’ – so much so that it took a lot of time for the industry and analysts to even pin down a definition for the Cloud!   Steve makes two significant points in this post – one, that ‘being’ a Cloud is a sure way to failing in the long run (after a great round A valuation, of course :-) ) and two, that ‘using’ the Cloud for viable solutions will be better off than those masquerading AS the Cloud.

The Cloud ‘form’ became very important for all those who sought to ride the media wave when the Cloud started getting a whole lot of media attention last year.  I noticed several BU/DR firms started sporting the term ‘Cloud Backups’.  This was funny since none of them had even the basic characteristics of cloud computing (like scalablilty (on the scale of the Amazon Cloud),  true pay-for-what-you-use model, etc.) – features which can only come through actual seamless integration of a backup solution with a Cloud service provider.

I believe that the ’substance’ of the Cloud is what counts for a service provider – the solution to her client’s problem that makes business sense for her to provide.  Not all the ‘form’ – backup players sporting websites with ‘Cloud’ strewn all over – the proverbial new bottle for their old wine.

Vembu StoreGrid has provided a perfect platform for MSPs to USE the Cloud where it makes perfect business sense.  Case in point, offsite replication from StoreGrid to Amazon’s dependable S3 storage service costs less than 50cents/GB/month*.  Before this, MSPs were used to spending ridiculous amounts to get offsite storage services of questionable security with no scalability or pay-for-use model.

We still see a lot of backup players going gung-ho about Cloud related terms for their backup solutions – Public Clouds (as opposed to what?), Hybrid Clouds (an umbrella term meant to cover all they wished were a Cloud, but wasn’t)…. and so on.

I see that when the dust settles on the Cloud phenomenon, MSPs will be quick to see what is getting passed of as ‘Cloud Backups’ to them.  I think the day when the skies will clear is not far off and all undeserved ‘Cloud Backup’ terms in several websites will be off in a jiffy!

* – As of  1st Feb 2010.  Please check the latest AWS pricing here.

The above post was written by Gokul Sriram of Vembu Technologies. Vembu Technologies is a backup software vendor whose product, StoreGrid, powers the online backup services of a large number of service providers across the globe. Besides remote backup, StoreGrid is also used for on premise backups of workstations and servers at various companies & universities.

Vembu Home is the only FREE consumer backup solution for free local backups and optional Amazon Cloud backups. Get your FREE COPY now.